Brand New for 2024 – Prequels, Sequels and Remakes

2023 was another banner year for reviving franchises and 2024 will continue the trend.
The ultimate question is “Isn’t there any good idea’s being created anymore?”

Q1 – 24

March 1 – Dune 2

March 8th – Kung Fu Panda 4

March 29th – Ghostbusters : Frozen Empire

Q2 – 24

April 12th – Godzilla X Kong

May 24th – Furiosa : Mad Max , Kingdom of the Planet of the Apes , Garfield

June 14th – Bad Boys 4 , Inside Out 2

Q3 – 24

July 3 – Despicable Me 4

July 19 – Twisters

July 26 – Deadpool 3

August 30 – Kraven

September 6th – Beetlejuice 2

September 13- Transformers One

September 27th – Saw XI

Q4 – 24

October 4th – Joker 2

October 18th – Smiles 2

October 25th – Terrifier 3

November 8th – Venom Sequel

November 22nd – Gladiator 2

November 27th – Incredibles 3

December 20th – Sonic 3

The Industry does its best to play fair and I recommend going with certainly one of these redo’s and I think the winners are obvious.

Many consumers are looking at older content in entertainment that remind them of happier and simpler times. Tons of Intellectual Properties  are celebrating anniversaries which can be tied into promotionally to aid your promotion or brand in delivering just what shoppers are looking for in a campaign. These anniversary IP’s tend to be open to much more creative process and affordable to partner with.

Here are some thought starters :

Corporate brand anniversaries  

Rubik’s  Cube 50

Adidas 75

AUDI 115

Cadbury 200

Danone 105

Fiat 125

Hugo Boss 100

Unilever 115

Nike 60

Movies /TV

Entertainment Brand Anniversaries

■ Angry Birds, Rovio Entertainment – 15
■ Bash Street Kids, Beano – 70
■ Batman, Warner Bros. Discovery – 85
■ Beagle Scouts, Peanuts/Wildbrain CPLG – 50 ■ Billy Whizz, Beano – 60

■ Columbia Pictures – 100
■ Dungeons & Dragons, Hasbro – 50
■ Dangerous Dan, Beano – 5
■ Flash Gordon – 90
■ Heathcliff – 50
■ Mandrake the Magician – 90
■ “Minecraft,” Microsoft – 15
■ Moomin – 80
■ Moulin Rouge, Asembl Brands – 135
■ “Naruto.” Viz Media – 25
■ Neopets – 25
■ Popeye – 95
■ “Powerpuff Girls,” Warner Bros. Discovery – 25 ■ Olive Oyl – 105
■ Rubik’s Cube, Spin Master – 5

Food & Beverage Brand Anniversaries

■ Modelo – 100
■ Pabst Blue Ribbon – 180 ■ PopTarts–60

Brand Anniversaries in 2025

■ “Bananaman,” Dandy – 40
■ DC Comics, Warner Bros. Discovery – 90
■ “Nana,” Viz Media – 25
■ PAC-MAN, Bandai Namco – 45
■ Peanuts, Wildbrain CPLG – 75
■ “The Sims” – 25
■ “Tom and Jerry,” Warner Bros. Discovery – 85 ■ United States Postal Service, Global Icons – 250 ■ World of Tanks – 15
■ “Zog,” Magic Light Pictures – 15

Brand Anniversaries in 2026

■ Beatrix Potter, Penguin Ventures – 160 ■ “Calamity James,” Beano – 40
■ “Dennis The Menace,” Beano – 7

■ Spin Master – 30
■ Teenage Mutant Ninja Turtles – 40 ■ “Tekken,” Bandai Namco – 30
■ The Next Step, Boat Rocker – 10
■ “Transformers,” Hasbro – 40

TV and Film Brand Anniversaries

  • “Bill and Ted’s Excellent Adventure,” Creative Licensing – 35
  • “Bing,” Acamar Films/Retail Monster – 10
  • “Bluey,” BBC Studios – 5
  • “Clangers,” Coolabi – 55
  • “Friends,” Warner Bros. Discovery – 30
  • “Ghostbusters,” Sony Pictures Entertainment – 40
  • “Godzilla” – 70
  • “Gremlins,” Warner Bros. Discovery – 40
  • “Hey Duggee,” BBC Studios – 10
  • “Nightmare on Elm Street” – 40
  • “Peppa Pig,” Hasbro – 20
  • “SpongeBob SquarePants,” Paramount – 25
  • “Texas Chain Saw Massacre” – 50
  • “The Gruffalo,” Magic Light Pictures – 25
  • “The Gruffalo’s Child,” Magic Light Pictures – 20
  • “The Sopranos” – 25
  • “Wizard of Oz,” Warner Bros. Discovery – 85

Food & Beverage Brand Anniversaries

■ Modelo – 100
■ Pabst Blue Ribbon – 180 ■ PopTarts–60

Brand Anniversaries in 2025

■ “Bananaman,” Dandy – 40
■ DC Comics, Warner Bros. Discovery – 90
■ “Nana,” Viz Media – 25
■ PAC-MAN, Bandai Namco – 45
■ Peanuts, Wildbrain CPLG – 75
■ “The Sims” – 25
■ “Tom and Jerry,” Warner Bros. Discovery – 85

■ United States Postal Service, Global Icons – 250

■ World of Tanks – 15
■ “Zog,” Magic Light Pictures – 15

Brand Anniversaries in 2026

■ Beatrix Potter, Penguin Ventures – 160 ■ “Calamity James,” Beano – 40
■ “Dennis The Menace,” Beano – 75

Do you have a brand or IP with an anniversary in 2024 and beyond? Let us know what you have planned by sending an email to news@licenseglobal.com.

Douglas Haase
Haaseline Entertainment

Super Hero’s or Saturated Fat

Superhero Movies have been running their course over several decades with many hits, and some misses. Regardless of the outcome of any of these, the heightened awareness attached to these movies is immense. Marvel, DC, & Valiant Entertainment will have have the bulk of the offerings, but the $ attached to making these movies is enormous and can’t be overlooked in your marketing plans.

Here’s quick education for those in the fog. Warner Brothers has the rights to DC Comics  which will have The Batman & The Flash 2022 ,and the #1 hit 2018 Aquaman, Suicide Squad (Justice League ) and  The Flash, Supergirl and Lois & Clark on CW..

Disney owns Marvel, but is watching closely as contracts expire on certain Marvel equities with other major studios. Within that contract Universal has had Hulk, and has a Marvel Island in their theme parks. Marvel has Avengers, Thor, Captain America, Guardians of the Galaxy, Antman and Dr Strange. Disney bought Fox which has given us X-Men Franchise, Deadpool & Fantastic 4 , Daredevil, , Sony gives us Spiderman Homecoming series with newest killing the box office with 1 B in 10 days, MIB  & Venom 2 2021 , Morbius 2022.

Valiant Entertainment’s Bloodshot starring Vin Diesel ,Harbinger, Faith have 6 movies from Sony with more from Paramount.

Hopefully you get my point, that we just can’t ignore them and that the overloaded marketplace can appear to have some saturated fat.

The other reason to love them is that they (in most cases) are “all family” movies which broadens your offerings to your shoppers. All in all these films have sold Billions of $ in merchandise and still rule the buzz meters in social media.

Here’s the scoop most of them are tentpole pictures for their respective studio’s and tend to have plenty of promotional partners.  When researching an opportunity in the Superhero genre, pay specific attention to whom the other licensee’s are, when the movie is released in the calendar are there other events adjacent to the film’s release, and are their physical attributes the characters have that play into your brands ( i.e. color, size, letters etc. )

I have seen very few players in promotion play in all the arena’s Valiant , Marvel & DC have for their properties. I also know from experience that they tend to be a bit greedy as you move from licensed equities within their properties. I am hoping to see a player use all these opportunities to drive an extensive reach to existing and new shoppers. A typical property can have promotional opportunities tied to a movie, TV, print (comics), numerous other new category tie-ins (for your brands) such as theme parks, character /actor appearances etc.

https://www.facebook.com/MrDirectorofFun/videos/1834201131499/

Take a look at the calendar, and think big. Get your organization to broaden the promotional opportunity offered by these superheros and start realizing super results. Don’t forget you and your brand are quite the hero’s also!!

https://www.facebook.com/MrDirectorofFun/videos/1825024182081/

For more information on how to morph your brand in a supersize promotion and become a superhero in your company contact Haaseline Entertainment. Let us help you  have a fit brand with no saturated fat , but all the trimmings.

2024 Tentpoles

Haaseline Entertainment always loves to give our picks for tentpole efforts for each year. 2024 will have a full slate of winners and the box office should build strong momentum thru July just in time for Back to School.

As always we prefer programs that capture a theme and possibly include the Home Entertainment release. Integrated with a balance of Digital & Retailtainment based on your brand and budget. Our Choices are listed by Studio and Calendar.

Lionsgate – 9/27 – Saw XI

Disney/Marvel/20th Century – 5/24 – Kingdom of the Planet of the Apes , 6/14 – Inside Out 2 , 7/26 – Deadpool 3 , 11/27 – Incredibles 3, 12/20 – Mufasa :The Lion King

Warner Media – 3/1 – Dune 2, 4/12 -Godzilla X Kong: The New Empire , 5/24 – Furiosa: Mad Max Saga, 7/19- Twisters, 9/6 – Beetlejuice 2 , 10/4 – Joker 2, 12/13 The Lord of the Rings War of the Rohirrim

Paramount – 9/13 Transformers One , 6/28 – The Quiet Place : Day One , 11/20 – Your a mean on Mr Grinch , 11/22 – Gladiator 2

Sony – 3/29 – Ghostbusters : Frozen Empire , 5/24 – Garfield , 6/14 – Bad Boys 4,  8/30-  Kraven The Hunter , 11/8 Venom sequel , 12/ 13 – Karate Kid Sequel , 12/20 – Sonic Hedgehog 3,

Universal – 3/8 – Kung Fu Panda 4, 7/3 Despicable Me 4 ,  11/27 – Wicked, 12/29 – Nosferatu

There are many other great movies available, but these have amazing possibilities for a long and massive marketing event.

Please feel free to call and get promotional advice on these and other properties in 2024 at Haaseline Entertainment.